Communications

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Kelsey Reidl

Coaching & Consulting, Communications, Marketing & Advertising 00:43:05

Kelsey Reidl is a Business Coach, Podcast Host & Sales + Marketing Consultant. After being let-go from 2 of her dream jobs in her twenties, she decided to take her power back and ditch the 9-5 in pursuit of building her own brand and business. Now, she teaches other women to follow that inner voice that keeps nudging them. You know, the one that says “you’re capable of more!” Her signature online coaching program called The VISIONARY METHOD ™ has helped 100’s of aspiring and startup entrepreneurs gain the confidence they need to have a thriving coaching or service-based business, by showing them how to explore their gifts, develop an offer, create innovative sales & marketing strategies to get their service into the hands of those who need it, and to cultivate community each step of the way. Kelsey also hosts a Top Podcast on the Canadian Entrepreneurship Chats, called Visionary Life. In each weekly episode, she chats with visionary humans about the journey that got them to where they are today. Kelsey lives in Toronto with her husband and rescue pup, Abby. She loves to explore the world in search of the best coffee shops, the most stunning nature, and the wildest experiences (sleeping in the Sahara desert & jumping through canyons are some of her favourite adventures to date).

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Mike Schwarz

Communications, Events & Entertainment, Media 00:31:39

Born and raised in Squamish BC, Mike Schwarz went on to graduate from UBC Sauder School of Business with his Bachelor of Commerce degree (Marketing) in 1999. Since then, Mike has been self-employed, working on internet start-ups for over 18 years. Mike now has a rich history of successful dot-com exits including Clubvibes.com, Techvibes.com, The Massive Tech conference, DiscoverVancouver and clubZone.com. Mike’s current focus is building out myZone Media, who’s mission is to help event promoters operate more efficiently. Subsidiary businesses of myZone including myZone Printing, myZone Marketing, myZone Web Development, myZone Ticketing (aka ticketZone.com) and myZone Merch. Mike loves to travel and spends several months per year on the road working remotely. His latest start-up is his growing family including a wife & son. Recognized in 2005 as a BIV top 30 under 30, Schwarz has also spoken at numerous conferences and is passionate about building creative work environments that enable both work-life balance.

In this episode, Mike discusses “why it’s essential to find out what part of your business is virus proof”, and stresses the importance of pivoting your business offerings online during this tumultuous time. Mark also talks about how his businesses thrives within a remote work-from-home culture, and offers insights and tools he uses to connect with his domestic and international team members.

Mark sheds light on the impact COVID-19 is having on the event industry specifically. With the current outlook, which is changing daily, Mark anticipates events should be postponed until at least the Fall, if not the Spring.

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Daniela Kelloway

Communications, Public Relations, Tech 00:31:39

Daniela Kelloway is a veteran PR and communications professional (http://clutchpr.com/), writer, and tech startup founder. She has spoken at conferences around the world, walked A-list celebrities down red carpets, and broken world records. Kelloway is a yogi, has three children and splits her time between Toronto and Prince Edward County. Her latest venture BooknBrunch, a tech platform for book clubs, is on a mission to reconnect the world in real life through books and food.

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Sheenah Rogers-Pfeiffer

Communications, Marketing & Advertising 00:18:04

Sheenah Rogers-Pfeiffer is founder and chief strategist at Anstice Communications. She talks about being a survivor in a very competitive industry and how she differentiates what she does from others.

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Eric Fournier

Communications, Design, Marketing & Advertising, Tech 00:22:14

Eric Fournier is a dynamic, strategic visionary with a long history of creating value for businesses. In his role as Partner and Executive Producer at Moment Factory, he has strategically overseen the growth of the studio while also providing proactive leadership and direction on major projects. Under his guidance, Moment Factory now operates in Tokyo, New York City, Los Angeles and London and soon Toronto. Creative and curious, Eric excels at identifying opportunities that will fully activate Moment Factory’s unique and diverse collection of expertise. Eric holds an MBA from McGill University and a BBA from the Université du Québec à Montréal.

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Lauren Shirreffs

Communications, Marketing & Advertising 00:18:51

In 2013 Lauren Shirreffs founded 2Social after recognizing an opportunity in the market to connect consumers with celebrated brands and multi-location businesses through online communities. In 2017, 2Social opened its second office in Santa Monica, California, to focus on growth in the American marketplace and continue to best service our American clients. Lauren is passionate about community, and exploring ways to utilize social media to communicate positive messages and shed light on meaningful conversations. Lauren now divides her time between Toronto and Los Angeles and is fueled by an insatiable drive for success (And coffee. So much coffee).

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Terry Sydoryk

Communications, Tech 00:22:08

Terry Sydoryk is CEO of Chaordix which specializes in establishing online communities for brands like LEGO, Rust-Oleum, American Airlines and SMART Technologies so they can engage with consumers, fans and stakeholders on deeper level.

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Tara Clark

Business, Communications, Marketing & Advertising 00:25:17

Tara Clark is the founder, owner, and CEO of Vancouver-based social media agency, Social T. For the past nine years she has offered executive consulting, training and management to small and medium-sized businesses around the world. As a social media architect, entrepreneur, and speaker, Tara is focused on helping businesses think differently and use social media effectively in order to achieve their goals. She helps brands engage with existing customers and tap into new audiences using their social media networks. Passionate about empowering those around her, Tara believes in building lasting connections with business owners who share her entrepreneurial spirit.

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Jose Azares

Business, Coaching & Consulting, Communications 00:26:23

When Jose Azares launched his popular Calgary burger and milkshake chain, REGRUB, five years ago, he didn’t realize he was laying the foundation for his next entrepreneurial venture – NIDUM. This impact-driven startup solves serious staffing problems for restaurants and other high turnover industries while creating more opportunities for unemployed and underemployed Calgarians.

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Corey Croft

Communications, Publishing 00:33:47

Corey Croft is an accidental entrepreneur and Founder of Fly Pelican Press, an independent book publishing company operating out of Vancouver British Columbia. Focusing on delivering non-commercial works of fiction in electronic and hard copy formats, and creating open-ended discourse through official publications and blogs, the company has a hard-to-forget slogan which you’ll hear in Corey’s Canada Podcast and view on his website – that is also his guiding principle for both content and delivery.

Corey Croft is from Surrey British Columbia, Canada. Self-described as a user of gallows humor to help to him stumble gracefully in a meaningless world. He avoids eye contact with strangers and doesn’t understand most kinds of science. As a child he was taken to church every Sunday and worried that every time it rained it would rain, biblically. As an adult, the rain is pretty good for writing and sleeping.

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