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The New Approach to Business – Clients Trusting You!

Natalie Doyle Oldfield is the author of The Power of Trust: How Top Companies Build, Manage and Protect It and President of Success Through Trust. Recognized as one of Canada’s Most Inspiring Women Business Leaders and Entrepreneurs in 2021, she’s on a mission to help business owners grow their companies.

She’s been named one of the world’s Top Thought Leaders in Trust for 5 consecutive years by Trust Across America and has been recognized with a Lifetime Achievement Award. A former Chief Marketing Officer, she spent 25 years in business before founding Success Through Trust. She is a contributor to Forbes and is quoted in Economist Impact as ‘Business Trust Expert.’


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Making your life easy when you buy a car

Vivian Liu stumbled into the auto industry via a marketing competition back in 2015, from there she suddenly found herself in rural BC managing and consulting dealerships in sales and marketing as a District Manager. 7 years later, she has managed over 80 dealerships from BC to all the way to Saskatchewan on behalf of General Motors. In her tenure at GM, she was responsible for growing the Cadillac brand in the province of BC as well as managing partnerships in Vancouver, such as the PNE, Vancouver Giants, and luxury car shows. Today, Vivian has found herself deeper into the auto industry, more than she has expected, an executive at an auto tech startup as well as founding her own, Mae or Making Auto Easy.


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Massage expert does it differently than the average bear!

Kimberly White-Vincent began her career as a Registered Massage Therapist and solo-preneur in 2002 after graduating from the Kine Concept Institute of Massage Therapy. Having grown up in the beautiful countryside of Southern New Brunswick, she pursued her career in Saint John, N.B. where she grew her practice. As the first entrepreneur of her family, she navigated entrepreneurship on her own while growing her practice and her business into the current multi-disciplinary wellness clinic Serene Physique Inc. She is an active member of the CMTNB (College of Massage Therapists of New Brunswick), ANBMT (Association of New Brunswick Massage Therapists), The Chamber of Commerce,. She also holds certifications in several complementary modalities such as Virtual Massage Therapy Care, TDR-WM Cupping and Aromatherapy and volunteers as Chair Mentor with the ANBMT, and works as an examiner with the CMTNB.

Upon receiving mentorship and coaching for her business, she has researched and established the need to pursue workplace care. It is her passion to improve soft tissue health and mental health in the workplace (including the work from home setting), a need she has grown increasingly aware of over the course of her 20 year career. Having served as a corporate Massage Therapist for many corporations during her career, she has proven the concept and witnessed the many benefits that massage therapy brings to employees and corporations. Kimberley and her team at Serene Workforce believe that healthy and happy employees make healthy and happy corporations. As a thought leader and expert in the field of corporate massage therapy, Kimberley brings years of trust and enthusiasm to employees and companies she works with.


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The power of aliveness with Renée Safrata

Over the past 30+ years Renée Safrata has worked with thousands of companies and executives throughout North America and Europe, helping them to connect, adopt new behaviors, and become confident members of highly functioning teams. As CEO and Founder, she oversees Vivo Team’s full spectrum learning experience, develops leaders and teams through live, online training, coaching, and people analytics. Leading a well connected, remote-first team, Renée has the confidence and trust to work from anywhere—taking full advantage of the WFH model.


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It takes more than one to get something off the ground

Maciej Jastrzebski innovator and entrepreneur with 15 years of experience in new technology development, project implementation, and technology commercialization in the metals and mining industries. He is co-founder and CEO of Li-Metal and is a\the named inventor on 15 patent families. Li-Metal has is addressing the growing need in advanced batteries to deliver lithium metal anodes cost effectively at scale.


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The future of fashion with Lisa Lawrence

Lisa J Lawrence – Co-founder, President and designer. Lisa has a Bachelor of Fine Arts degree in art and design from the University of Alberta. She has managed a variety of rapid growth retail and entertainment businesses in both the fashion and art industries. She has in depth experience in design and is the creator of all the collections for Lawrence Scott Atelier. She oversees all operations and is the heart and soul of LAWRENCE SCOTT INC. Lisa is currently located in Ottawa where she runs a remote team of predominantly of women who have complete autonomy over when and where they work.


Entrepreneurs are the backbone of Canada’s economy. To support Canada’s businesses, subscribe to our YouTube channel and follow us on FacebookInstagramLinkedIn and Twitter.

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Creating a time saving, economical, customer focused car washing experience

Chris Friesen currently serves as the President & CEO of Mint Smartwash, a company that owns and operates a chain of exterior express car washes predominantly in Canada and one location in the United States. Mint Smartwash is now the largest Express Car Wash chain in Canada with seven washes open and an eighth scheduled to open in July. Chris is a born and raised Calgarian.

He is a Professional Engineer registered with the Association of Professional Engineers and Geoscientists of Alberta (APEGA). Upon graduating from the University of Alberta in 2003. Friesen spent nearly 10 years working in the oil and gas upstream sector. In 2013, he joined his father Don Friesen in the family office, the Friesen Group of Companies, and serves as the Chief Operating Officer of the family office. The Friesen Group is involved in several active and passive investments including several operating companies in a variety of sectors. Don Friesen, was a founder of Hazco Environmental Services Ltd., which sold in 2004, and was an industry leader in environmental contracting and cleanup across Western Canada. The Friesen’s were introduced to the Express Car Wash model by their now partner, Taylor Nelson, who is based in Lethbridge and serves as Mint Smartwash VP of Construction and Facilities. Chris’s interest in the car wash business comes from a family legacy of clean fanatics and a passion for efficiency and optimization. Mint Smartwash is not just a regular old car wash. The key differentiator is the ability to effectively wash cars at speed. Mint can wash between 180 to 200 vehicles per hour.


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Blending traditional methods of soapmaking with modern-day science

Tanya Zurock, founder of Wild Prairie Soap Company, first began making natural soap in her quest to find better solutions to help resolve her young children’s dry and sensitive skin. Thanks to her upbringing on a Canadian farm, she used her knowledge of natural and organic ingredients to create soap that was not only effective but provided a better, natural alternative to commercially manufactured soap.

Over 20 years later, Tanya and her team continue to change the landscape of the natural personal care industry by redefining what consumers should expect from the experience of using exceptional soap and other nurturing body care products. Her now-grown children continue to be her best test subjects!

Today Wild Prairie Soap Company products can be found in retail locations across Canada, as well as in major department stores and on e-commerce sites in Japan. It is also now in South Korea.


Entrepreneurs are the backbone of Canada’s economy. To support Canada’s businesses, subscribe to our YouTube channel and follow us on FacebookInstagramLinkedIn and Twitter.

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We had no idea eating salad could be so dangerous

In October 2018, their two-year-old son was infected with E. coli during the romaine lettuce outbreak. It was one week from the first sign that something was wrong until the day he died.

Brad and Kristin Bell had no idea that eating a salad could be so dangerous. And they were shocked to find out how widespread this problem is. Leafy green vegetables now cause more E. coli outbreaks than any other food, including beef.

With the spirit of Cooper in their hearts, they put everything they had into a new solution – they partnered with Freight Farms to create 4 Acres Hydroponics – their startup that creates a carefully controlled indoor environment to grow greens year-round with no pesticides or herbicides – for their family, community, and as advocates for food systems reinvention.

In this podcast, they touch on three key ideas:

  1. Is mass-produced food killing us?
  2. Three things you can do today to get access to safe, healthy food.
  3. Basic information for starting your own micro-impact hydroponic foods innovation project.

Entrepreneurs are the backbone of Canada’s economy. To support Canada’s businesses, subscribe to our YouTube channel and follow us on FacebookInstagramLinkedIn and Twitter.

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You’re as qualified to start a company as anybody!

Raymond Luk is changing the face of entrepreneurial finance as founder and CEO of Hockeystick. He is a serial entrepreneur having founded Flow Ventures and Year One Labs. He recently published his first book, Pitching a Leap of Faith. Raymond is a passionate supporter of entrepreneurs and hosts a weekly live workshop called Pitch Lab to help entrepreneurs improve their pitch. He is also a classically trained musician and pilot. In his own words he is more concerned about following his passions than trying to fulfill someone else’s view of his life. He walks how he wants.


Entrepreneurs are the backbone of Canada’s economy. To support Canada’s businesses, subscribe to our YouTube channel and follow us on FacebookInstagramLinkedIn and Twitter.

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