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Communications

Journalism and storytelling with Elisa Birnbaum

A journalist for over 15 years, Elisa Birnbaum has carved a strong niche as a storyteller of social impact. Most recently the author of In the Business of Change, profiling social entrepreneurs around the world and their lessons learned, Elisa is the publisher & editor-in-chief of SEE Change Magazine, a digital publication of social entrepreneurship that she co-founded over eight years ago – and currently hosts its podcast.

Elisa has been a regular columnist on matters of social entrepreneurship for a national newspaper in Canada, the National Post and has been published in the Globe & Mail, Toronto Star, Reuters, Zoomer, Elle Magazine, among other publications. Elisa also works as a communications consultant, helping businesses tell their stories more effectively for greater impact.


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Forger sa vie entrepreneuriale et contribuer à la croissance des entreprises et des individus

Visage bien connu de la scène numérique québécoise, Charlie Fernandez s’est notamment illustré en tant que directeur des communications du Web à Québec, plus grand événement numérique francophone en Amérique.

Depuis 2017, Charlie se consacre au développement de Studio Réverbère, première agence spécialisée sur Instagram au Canada dont il est le Président et le cofondateur.

Formateur et conférencier avec plus de 100 activités à son actif, Charlie est également l’auteur d’Instagram sans filtre, ouvrage marketing le plus complet publié à ce jour au sujet de ce réseau social.

Entrepreneur, Charlie est également impliqué dans sa communauté puisqu’il agit à titre de mentor pour le réseau Femmessor, mais également à titre d’ambassadeur pour l’entrepreneuriat québécois dans le cadre de la mission économique France 2020 organisée par le Réseau M.

Enfin, Charlie est détenteur d’un baccalauréat en administration des affaires de la London South Bank University et d’une maîtrise en administration des affaires de l’IDRAC Business School dont il est l’ambassadeur au Canada.


Les entrepreneurs sont l’épine dorsale de l’économie canadienne. Pour soutenir les entreprises canadiennes, abonnez-vous à notre chaîne YouTube et suivez-nous sur Facebook, Instagram, LinkedIn et Twitter.

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Lessons from a WILDLY successful Kickstarter Campaign with Quanta Vici founder Adrien Beyk

Adrien Beyk, Founder & CEO of Quanta Vici, a Toronto-based Smart Wearable tech startup that recently launched the world’s first Smart Heated Gloves and Socks.

Adrien launched his very first product at the age of 15, a full image editing software suite that got a few million downloads back in the day, known as Pixel Degrees.

He then studied Engineering at Ryerson University, after graduation he worked with various tech startups as a senior lead engineer, handling the full cycle of different products.

Today, he is leading his company, Quanta Vici towards conquering the Smart Apparel industry through a never seen before smart wearable technology that senses and maintains the temperature of your clothing according to your very own personal preferences.

He is also a strong believer in open-source venture creation, which is why he actively produces content on YouTube and Instagram, sharing his findings and methods as an Entrepreneur.

You can also find Adrien on YouTube on Instagram by Searching Adrien Beyk where he shares his experience as an entrepreneur.

Check out his crowdfunding campaign page at https://igg.me/at/quantavici


Entrepreneurs are the backbone of Canada’s economy. To support Canada’s businesses, subscribe to our YouTube channel and follow us on FacebookInstagramLinkedIn and Twitter.

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Ellen Parker has a proven track record of strong leadership and helping businesses thrive

Ellen Parker is a pillar in the Calgary community as a leader and an active volunteer – serving on a variety of Boards and Committees.

Ellen Parker is the founder and CEO of PARKER PR, the public relations firm based in Calgary with clients across Canada and in New York City. She has a proven track record of strong leadership and helping businesses thrive through creating and implementing thoughtful communication strategies.

Prior to founding PARKER PR, Ellen worked in New York City for the Institute for Children and Poverty and for boutique PR firms representing a variety of celebrities, hotels and small businesses. In Canada, Ellen has worked for the Alberta government, Word Fest: Banff Calgary International Writers Festival, the Calgary Food Bank and the Calgary Philharmonic Orchestra.

Ellen sits on the Board of Directors for the Famous 5 Foundation, the Calgary Philharmonic Orchestra Foundation Board of Trustees, the Chair of the Hillhurst Parent Council, the Mount Royal University Public Relations Advisory Committee and an ongoing volunteer for the Brenda Strafford Centre, a home for women and children fleeing domestic violence.

Ellen is one of Avenue Magazine’s Top 40 Under 40 Alumni and a recipient of the Mayors’ Excellence Award for her work as the Manager of Education and Outreach with the Calgary Philharmonic Orchestra. Ellen is most proud of her family – including her parents, husband and her two boys, her team at PARKER PR, and her commitment to volunteerism.


Entrepreneurs are the backbone of Canada’s economy. To support Canada’s businesses, subscribe to our YouTube channel and follow us on FacebookInstagramLinkedIn and Twitter.

Want to stay up-to-date on the latest #entrepreneur podcasts and news? Subscribe to our bi-weekly newsletter.

Lessons learned in the transition from in-person to online from The Girl Gang

The Girl Gang Canada is an online collective of small, female-forward, Canadian businesses. The mission is to encourage shopping local, shopping Canadian and to help you see that your purchases have POWER. The Girl Gang Canada gives you access to unique goods and provides a platform to showcase the top Canadian creatives and service providers nationwide. Shop local, shop national, shop Canadian.


Entrepreneurs are the backbone of Canada’s economy. To support Canada’s businesses, subscribe to our YouTube channel and follow us on FacebookInstagramLinkedIn and Twitter.

Want to stay up-to-date on the latest #entrepreneur podcasts and news? Subscribe to our bi-weekly newsletter.

 

Roxanne Power & Anita Wells discuss the benefits of franchising for local economic recovery

Roxeanne Power, a local entrepreneur, opened her second Hand & Stone Massage and Facial Spa in Oshawa on December 9th, 2020. Hand & Stone is the premier massage and facial brand that has 475+ locations across the U.S. and Canada. We take a look at a successful franchise system and how and how Power’s first location in Ajax helps. Roxanne, the daughter of entrepreneurs in Newfoundland sold her first business, a daycare, and then chose to go the franchise route, people stay healthy and happy through the pandemic, Power also discusses how she hopes the business will help with the economic recovery of the city with the influx of much-needed jobs. Power always knew she wanted to own a business that would allow her to connect with and provide for a community. She started out helping her mother run a business in their hometown of Lamaline, Newfoundland, but after a few months, Power realized that staying in Lamaline and working at her mother’s business wasn’t for her. She moved to Ontario and found Hand & Stone. After opening her Ajax location in 2018, business took off and positioned her for future growth. She can tell you more about the plans for the new Hand & Stone location in Oshawa, including how she’ll encourage her staff to be good community partners through charity and other works. Anita Wells can discuss what plans how franchising is a great option — as her organization nears the opening of their 500th spa in 2021 and why Hand & Stone Massage and Facial Spa stands out among other industry competitors.


Shape your future in #Lethbridge. Bold. Vibrant. Technological. The bright, affordable choice for business builders. Grow now at https://entrepreneur.chooselethbridge.ca

Entrepreneurs are the backbone of Canada’s economy. To support Canada’s businesses, subscribe to our YouTube channel and follow us on FacebookInstagramLinkedIn and Twitter.

Want to stay up-to-date on the latest #entrepreneur #podcasts and news? Subscribe to our bi-weekly newsletter.

Write & Grow Rich: How & When To Use a Book to Supersize Your Happiness, Social Impact & Bank Account

Join Host, Angela Faye on Canada’s Podcast speaking to Kimberley Day (http://www.kimberleyday.com) about the mindset and practical steps you can take to “Write & Grow Rich

Because YOU are the #1 low cost, high return asset that 95% of entrepreneurs forget to capitalize on. And, if you want to position yourself as the go-to expert in your industry, stand out from the crowd against your competition, and get new customers coming to you on autopilot, then your business needs a book with your name on the cover!

If you have a compelling value proposition that can positively impact people you serve but are missing the tool to connect with them. You find yourself as 1 of 5 others in the ‘same room’ offering almost the same thing. Or if you have ever found yourself struggling or miserable working with a less than ideal client…this is for you!

And yes, knowing this was a problem for MOST coaches, consultants and service-based entrepreneurs, Kimberley Day changed the course of her own business to help others overcome the daily struggle of finding their next client, stand out from the crowd in their industry, & increase visibility, credibility & authority by publishing a book. For 13 years she was one of usually a dozen financial advisors at every networking event, struggling to compete for clients in an overcrowded and skeptical market.

After publishing her first book, the “Financial Fitness Playbook: The Ultimate Guide to Winning the Money Game“, she was able to double her income in less than 12 months using the same strategies she now teaches in her new book and signature program.


Canada’s Trade Accelerator Program is presented by the World Trade Centre Vancouver. It gives BC-based businesses the training and support needed to become a successful exporter. Go to www.wtcvancouver.ca/tap and find out more.

Entrepreneurs are the backbone of Canada’s economy. To support Canada’s businesses, subscribe to our YouTube channel and follow us on Facebook, Instagram, LinkedIn and Twitter.

Want to stay up-to-date on the latest #entrepreneur #podcasts and news? Subscribe to our bi-weekly newsletter.

Matt Diteljan, CEO of Glacier explains how influencer marketing works as a strategy to reach key younger demographics

An accomplished entrepreneur, Matt Diteljan is the CEO of Glacier, a Calgary-based marketing and advertising company that works with North American universities, colleges, and governments to reach Gen Z and Millennials. Matt and his company made headlines late last year when their influencer campaign with the University of Missouri caught the attention of the New York Times and other major outlets.

A University of Calgary grad, Matt founded Glacier in 2013. His company has grown beyond its humble Canadian roots, amassing an impressive client roster including big names such as Vancouver Film School, Texas A&M, Los Angeles Community College District and the Pennsylvania Department of Health.

Now a year into these trying times, Matt and his team have been working with their clients to implement influencer marketing as a strategy to reach key younger demographics. Despite the efforts of medical professionals, politicians and distinguished educators to communicate the importance of masks and washing hands, the message often falls on deaf ears. Now, vaccines own the headlines – how can governments and healthcare providers ensure accurate information reaches the right audiences and more importantly, positively influences behavior?


Shape your future in #Lethbridge. Bold. Vibrant. Technological. The bright, affordable choice for business builders. Grow now at https://entrepreneur.chooselethbridge.ca

Entrepreneurs are the backbone of Canada’s economy. To support Canada’s businesses, subscribe to our YouTube channel and follow us on FacebookInstagramLinkedIn and Twitter.

Want to stay up-to-date on the latest #entrepreneur #podcasts and news? Subscribe to our bi-weekly newsletter.

Blair Kaplan’s entrepreneurial insights on the five resilience muscles needed now more than ever!

As entrepreneurs, we are resilient.

The global pandemic has simply brought light to this. And, what makes us MORE resilient than others has a lot to do with our autonomy, how quickly we need to shift and adapt in our rapidly changing world.

In our podcast today, Blair Kaplan (http://www.blairkaplan.ca) shows up in all her vulnerability to share 5 impactful themes you can build resilience into who you are and how you show up in business:

  1. Encourage Intrepreneurs
  2. Legacy Build
  3. Be Forgiving
  4. Understand your Relationship Economics
  5. Take Proactive Action

Blair Kaplan Venables is an expert in social media marketing and the president of Blair Kaplan Communications, a Pemberton-based PR agency. As a pioneer in the industry, she brings more than a decade of experience to her clients, which include global wellness, entertainment and lifestyle brands. Blair has helped her customers grow their followers into the tens of thousands in just one month, win integrative marketing awards and more. She has spoken on national stages and her expertise has been featured in media outlets including CBC Radio, CEOWORLD Magazine, She Owns It and Thrive Global. Blair is also the #1 bestselling author of Pulsing Through My Veins: Raw and Real Stories from an Entrepreneur and cohost of the Dissecting Success podcast. When she’s not working on the board for her local chamber of commerce, you can find Blair growing the “I Am Resilient Project,” an online community where users share their stories of overcoming life’s most difficult moments. You can learn more and submit your story at www.iamresilient.info.


Entrepreneurs are the backbone of Canada’s economy. To support Canada’s businesses, subscribe to our YouTube channel and follow us on FacebookInstagramLinkedIn and Twitter.

Want to stay up-to-date on the latest #entrepreneur podcasts and news? Subscribe to our bi-weekly newsletter.

Learn how to accelerate your online presence to get past your competition with Erica Hakonson

Erica Hakonson is the award-winning entrepreneur at the helm of the B2B digital marketing agency, Maven Collective Marketing. Hakonson has been awarded Female Entrepreneur of the Year, Silver Award by the international Stevie Women in Business Awards, Editor’s Choice by the CanadianSME National Business Awards and Top Small Business Female Executive Bronze Award by DataBird Business Journal.

Leading the team of “Mavens”, primarily female technology marketing consultants, alongside long-term clients, Maven Collective Marketing has been awarded a MarCom Gold B2B Website Award, Website Category Winner for Ragan Content Marketing Awards, 2X dotComm Gold for B2B Website & Website Creative/Copy, as well as the Standard of Excellence Award for B2B Website by the WebAwards.

Beyond Maven Collective, Hakonson also co-founded a new Vancouver-based B2B SaaS company, Orchestry, to Make Work Simple with transparent governance, adoption tools and self-service provisioning for organizations in Microsoft Teams, SharePoint Online and across Microsoft 365.


Canada’s Trade Accelerator Program is presented by the World Trade Centre Vancouver. It gives BC-based businesses the training and support needed to become a successful exporter. Go to www.wtcvancouver.ca/tap and find out more.

Entrepreneurs are the backbone of Canada’s economy. To support Canada’s businesses, subscribe to our YouTube channel and follow us on Facebook, Instagram, LinkedIn and Twitter.

Want to stay up-to-date on the latest #entrepreneur #podcasts and news? Subscribe to our bi-weekly newsletter.