Toronto

Turning your passion into your path with Andrea McKay

As the Founder of b, halfmoon —— Andrea McKay’s mission is simple: to inspire and support people everywhere in living their truths and supporting their wellness journeys.

Andrea’s passion for yoga began in Sydney, Australia, while she was completing a Master’s Degree in International Business. She knew she would someday make yoga her career, but she wasn’t sure what that would look like. Fast-forward 13 years and Morris found herself employed at The Stewart Group, her family’s fifth-generation manufacturing and technology company. She was working with an innovative type of rubber and quickly realized that the material’s distinctive qualities—durability, sustainability, and a grippy surface— could make the perfect yoga mat.

After endlessly prototyping and fine-tuning The B MAT, B Yoga was born in 2014. Sparked by The B MAT’s success, B Yoga continued to grow beyond just mats, creating elevated, performance-driven essentials for all kinds of movement and meditation.

In spring 2018, Andrea and B Yoga acquired Halfmoon Yoga Products, another female-founded, Canadian yoga and meditation brand. Where B Yoga speaks to the contemporary wellness enthusiast, Halfmoon is rooted in tradition, making each brand a perfect complement to the other.

In fall of 2023, B Yoga and Halfmoon came together as one, under the refreshed b, halfmoon brand. This beautiful union marks a new chapter in the brand and company’s story, which she is thrilled to share with their global community.

Andrea currently resides in her hometown of Toronto, ON, with her husband, Fraser, and two daughters, Madison and Everly. As she helps B Yoga and Halfmoon grow internationally, she knows she’s fulfilling her vision of inspiring all people to live their truth.

“I live my yoga in moments with movement, nature, loved ones, and creative ideation and expression. These moments come and go—they’re rarely scheduled, but always fulfilling.” —Andrea Morris, Founder & CEO of Mindful Collective Co.


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The hug that changed the world with Denise Bebenek

Denise Bebenek is the Founder, President and driving force behind Meagan Bebenek Foundation: Creating a Circle of Hope.

A Toronto resident and graduate of the University of Western Ontario, Honours in Psychology and the University of Toronto Faculty of Education, Denise, a former schoolteacher, is a tireless advocate for families who are touched by brain tumours, and for the empowerment of all children to help one another. Meagan Bebenek Foundation promotes ground-breaking research, providing much-needed funds to Toronto’s Brain Tumour Research Centre (BTRC), fostering a culture of discovery and care that is improving the care, quality of life, and survival rates for young brain tumour patients.

The spirit of Meagan Bebenek Foundation is a combination of Denise’s personal experiences and mission, as well as her professional background.

In late 2000, Denise’s youngest child, Meagan, was diagnosed with an inoperable and malignant brain tumour. She died six months later, in June 2001, two weeks past her fifth birthday. As Denise left the hospital, she envisioned a hug encompassing the building, which inspired her to organize a five-kilometre walk and “hug” event.

Asking friends and family to help, Denise started planning for the first Meagan’s Walk event which took place on Mother’s Day 2002. The annual event, now known as Meagan’s HUG, culminates with participants joining hands and forming a human hug, a “circle of hope” around the Hospital for Sick Children (SickKids) in Toronto, sending a clear and simple message to all within – you are not alone.

Denise turned the tragic loss of her youngest daughter into a journey of hope and inspiration. With a deep-rooted belief that when we come together as a community we can make a collective difference, Denise has successfully harnessed that power for over two decades with a team of over 60 volunteers who work year-round to further the organization’s mission.

Today, Meagan Bebenek Foundation has grown into a thriving organization with multiple events, corporate sponsors, a robust school program, ‘Kids Helping Kids’ and an annual Crane Ceremony in which students present hand-made origami cranes to MBF Heroes. The foundation has raised more than $6 million dollars in support of paediatric brain tumour research, which includes funding for seed grants, purchasing cutting-edge equipment, funding for the Toronto Brain Tumour Network tissue bank and a Neuro-oncology fellowship program. This Fellowship is available to eligible candidates around the world and offers them the opportunity to further their clinical and research training in sub-specialties of paediatric oncology.


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Effecting industry-shifting growth and success in the retail space

Emily Hosie has a track record of effecting industry-shifting growth and success in the retail space through her tenure at fashion powerhouses, TJ Maxx, Saks Fifth Avenue, Saks Off Fifth, and Holt Renfrew. A dynamic millennial mom, Emily recognized a huge void in the baby gear retail market that was ripe for innovation, within a legacy industry in need of an update. Her solution for the industry was Rebelstork – a certified B Corp and purpose-driven company dedicated to creating a marketplace that connects brands and retailers to parents across North America. Her innovative AI-powered ecosystem enables frictionless movement of overstock, open box (store returns), and quality used baby gear between buyers and sellers. In four short years, Emily has brought her vision of a re-commerce and circular economy to life across two countries. To date, Rebelstork has saved over 180,000 pieces of baby gear from ending up in landfills and instead into the homes of parents across North America at a fraction of the original retail price.


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Advice from the co-founder of a leading global influencer talent management agency

Emily Ward is the co-founder of Canada’s leading global influencer talent management agency Shine Talent Group. Emily transformed her PR agency (which she had for 10+ years) into a full influencer talent management agency. In this session we discuss, knowing when to make a change, knowing when it’s time to bring on a business partner, and how to find the right person.


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The challenges of moving from a service-based to product-based business

Cate & Levi was founded in 2008 after the CEO & Founder’s first son Levi was born. Although Josh Title graduated from law school and practiced corporate law, “making” has always been his true calling. His mom is an avid crafter and father a committed and successful small business owner. You may say that Josh is the perfect marriage of both!

As Josh and his wife awaited the birth of their first child, he noticed that there was a lack of one of a kind, responsibly made, and beautifully designed products for children. He decided to create a unique collection of products that would be intricately crafted and environmentally responsible. Josh started by designing a handful of stuffed animals made from upcycled sweaters. These quickly became their signature pieces distributed and collected around the world.

The Cate & Levi Collection is handmade at Josh’s studio in Toronto, Canada. Together with his talented production team, he oversee every aspect of this collection. All the materials are sourced as close to home as possible. This process cuts down on shipping and reduces the carbon footprint. Cate and Levi produces three distinct product lines: One Of A Kind Reclaimed Wool Finished Products, DIY Wool Crafting Kits, and Softy Polar Fleece Finished Products.


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The challenges of moving from a service-based to product-based business

Victoria Marshman is a passionate and driven entrepreneur, marketer, community leader, and dance educator. Born and raised in Scarborough, Ontario, she has operated and scaled two 6-figure companies since 2015 and has helped raise over $250k for local Canadian charities through charitable events. Recently, Victoria has Co-Founded Mave & Chez: a luxury ergonomic slipper brand designed for women, by women. The brand successfully launched on Kickstarter in October 2022, with over 425 pre-orders, and was selected as a “Project We Love” by Kickstarter. The brand has already scaled to 6-figures in just a few short months in the market. Catch Mave & Chez on the next season of Dragon’s Den this fall.


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The freedom and impact of being an entrepreneur

Robert Saunders is the Founder & CEO of Doormat, a tech company that wants to make real estate transactions dead simple. Buying and selling properties in Canada shouldn’t be so complicated. Doormat is on a mission to simplify the process by pairing modern technology with top-tier service.

A creative and self-motivated engineer and entrepreneur, Robert has always been driven to build products that excel in other people’s lives and has a deep passion for technology.


Entrepreneurs are the backbone of Canada’s economy. To support Canada’s businesses, subscribe to our YouTube channel and follow us on FacebookInstagramLinkedIn and Twitter.

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