Mike Anderson headshot

What it takes to lead the entertainment industry

Mario Toneguzzi |

A driven and enthusiastic go-getter, Mike Anderson has been making waves in the entertainment industry for decades. After completing studies at the Northern Alberta Institute of Technology (NAIT) and Ryerson University’s Event Management Program, Mike joined the NAIT Students Association’s team as Entertainment Marketing Manager.

After gaining industry experience, in 2005 Mike was up for a new challenge and decided to launch Trixstar – a 360-degree live event management & consultation firm that activates both city and rural markets with fairs, festivals, concerts, brand activations as well as celebrity and speaker events. Working alongside organizations that want to create brand awareness, generate excitement and raise funds through impactful events and unique experiences, Trixstar now operates out of Nashville, Calgary, and Edmonton supporting clients and events all over North America.

The scope of Mike Anderson’s career as an event management expert has attracted the attention of peers, international celebrities and the media who have celebrated him as one of Edmonton’s “Top 40 Under 40′′ as well as one of the “Top 50 Alumni” of his college (NAIT) over the last 50 years. He was also nominated as “International Talent Buyer of the Year” at the International Entertainment Buyers Association Industry Awards in Nashville. His foresight and careful planning allowed Trixstar to not only survive the pandemic in the face of public health restrictions, but adapt to provide safe live events that also created jobs. This adaptability and progressive thinking is what keeps Mike Anderson leading the entertainment industry.

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