With more than 20 years of executive marketing leadership, I’ve helped organizations across technology, SaaS, gaming, travel, hospitality, sports, and professional services build stronger brands, develop high-performing marketing teams, and accelerate business growth.
Whether you’re a startup preparing to scale or an established company looking for fresh strategic direction, I provide executive-level marketing leadership without the cost of hiring a full-time Chief Marketing Officer.
Why Work With Me?
Throughout my career, I’ve worked directly with founders, CEOs, and executive leadership teams to solve business challenges—not just marketing challenges.
My experience includes:
- Building and leading marketing departments from the ground up
- Creating revenue-focused marketing strategies
- Launching new brands and products internationally
- Aligning sales and marketing teams for improved performance
- Developing customer acquisition strategies
- Managing digital and traditional marketing campaigns
- Optimizing marketing budgets for maximum ROI
- Leading cross-functional teams across multiple countries
As the host of Canada’s Podcast, I’ve also interviewed hundreds of entrepreneurs, executives, and industry leaders. These conversations have provided unique insight into what separates growing businesses from those that struggle to scale.
Services
Fractional Chief Marketing Officer (CMO)
Executive-level marketing leadership for companies that need strategic direction without hiring a full-time CMO.
Ideal for companies experiencing rapid growth, preparing for investment, entering new markets, or restructuring their marketing operations.
Marketing Strategy & Growth Planning
Develop a clear roadmap to increase revenue, improve customer acquisition, strengthen your brand, and create measurable business growth.
Marketing Department Development
Whether you’re building your first marketing team or restructuring an existing department, I help create the processes, leadership, and accountability needed for long-term success.
Brand Strategy & Positioning
Your brand should clearly communicate why customers should choose your business over the competition. Together, we’ll refine your positioning, messaging, and competitive advantage.
Sales & Marketing Alignment
Many businesses lose revenue because sales and marketing operate independently. I help align both functions to improve lead quality, conversion rates, and customer growth.
Executive Marketing Advisor
Need an experienced marketing executive to provide strategic guidance to your leadership team? I offer ongoing advisory services for CEOs, founders, and executive teams.
Industries I Serve
While every business is unique, I have extensive experience working with organizations in:
- Technology
- SaaS
- Artificial Intelligence
- Gaming & Sports Technology
- Professional Services
- Hospitality & Tourism
- Construction & Infrastructure
- Healthcare Services
- B2B Companies
- Growing Entrepreneurial Businesses
My Approach
Every engagement begins with understanding your business—not just your marketing.
We’ll identify where opportunities exist, where revenue is being lost, and what strategies will deliver the greatest return on investment.
My focus is practical, measurable, and results-driven.
No unnecessary complexity.
No generic marketing plans.
Just clear strategies designed to help your business grow.
